The signal is lost when it's flattened
"Negative" lumps frustration, fear, disappointment and contempt into a single word. But each emotion needs a different response. When the signal compresses, the action turns generic — and the problem stays.
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A platform that captures the customer's voice, understands what's behind it, and amplifies that signal to wherever it needs to land — team, product, leadership.
No credit card. Setup in 15 minutes. Native Spanish.
Built for CX teams in retail, finance, healthcare, BPO and telecom.
Most tools capture a signal and flatten it. Radial captures it and expands it — until you can act with precision.
"Negative" lumps frustration, fear, disappointment and contempt into a single word. But each emotion needs a different response. When the signal compresses, the action turns generic — and the problem stays.
Every day your agents — human and AI — have hundreds of conversations with customers. Those interactions hold the deepest insight in your operation. Without a system that listens to them, the signal stays quiet.
Your team ships improvements with good intent. Without proof of impact, there's no way to know what worked. CX budget gets defended with narrative — not evidence.
Radial captures the customer's voice and amplifies it — step by step — until it becomes measured improvement.
Surveys over email and WhatsApp + a public link for web and QR + contact-center transcripts.
20 emotion families (Geneva Emotion Wheel) with intensity. Not binary sentiment.
Every result is anchored to its org level, its touchpoint and its survey version. Context preserved, not flattened.
Ping, your AI co-pilot: an expert CX analyst querying your data in real time.
Improvement plans with tasks, owners and deadlines. Not alerts — concrete actions.
Statistical impact: z-test, Welch's t-test, p-value. Proof the improvement worked.
G4
Every editorial output — diagnoses, portraits, coaching guides — is validated against gate G4 (dignity and care) before it can leave the system. Punitive language ("fails", "non-compliant", "negligent") is blocked by denylist and, when the workspace flag is on, by an Anthropic-backed validator that catches paraphrases. Dignity isn't a brand promise: it's a constraint enforced by the software.
G2
Voice-of-the-Team surveys have no foreign key between response and invitation, and no per-response timestamp. Identity is atomically erased when the response is submitted and the invariant is enforced at the database level with a CHECK constraint. No admin dashboard can reverse the anonymity — the schema doesn't allow it.
INV-05
Transcript analyses carry source = "inferred" immutably. Metric endpoints refuse to mix inferred data with survey-measured data unless the caller explicitly passes include_inferred=true. When you read a CSAT in Radial, you know where it came from.
INV-08
Survey versions are append-only and every response is pinned to the survey_version_id it was answered against. Editing a question does not rewrite the meaning of historical responses: the time series keeps its original semantics.
G5
Every claim in a cultural diagnosis or monthly portrait is grounded against an evidence identifier (pulse-N, comment-N, transcript-N, diagnostic-YYYY-MM). Gate G5 verifies that the citation exists in the input and, with the LLM flag on, that the claim is derivable from its value. No blank slate: grounding.
The modules above measure what your customers feel. Radial is where that measurement becomes understanding — culture, coaching, team wellbeing, leadership narratives, and continuous learning. All grounded in the same data. Never generic.
Voice of the Team
Your CX data shows what customers feel. But it doesn't explain why your team generates those emotions. Voice of the Team asks the people who serve your customers — directly — what obstacles they face, what they feel, and what stops them from delivering a better experience. Then it crosses those answers with the CX data you already have.
The result: when 72% of your team says billing is their biggest friction point and billing concentrates 34% of customer frustration — that's not a people problem. It's a system problem. Radial connects both sides of the conversation.
Internal surveys · Cross-analysis with CX data · Anonymous by default
CX Culture Diagnosis
Culture isn't what the company says it is — it's what customers experience when they interact with it. Radial reads the emotional patterns across teams, shifts, channels, and regions to produce a formal diagnosis: where the culture is strong, where it's eroding, and where there's fragmentation.
"Your North team generates gratitude in 45% of interactions. Your South team: 18%. The customer's experience depends on who picks up."
That's not a metric. That's a mirror.
Strengths & weaknesses · Cultural map by area · Team–customer alignment
Emotional Coaching
Every agent has an emotional signature — the three emotions they most frequently generate in their customers. Radial translates those patterns into editorial coaching guides that a CX Manager can use directly in 1:1 sessions.
Not bullet lists. Not performance reviews. Development narratives written with care: "María resolves with 89% FCR, but leaves residual frustration. Here's what the data shows, what it means, and three things she can try."
The guides protect dignity. Always.
Emotional signatures · AI-generated coaching guides · Dignity-first design
Team Pulse + Listening Rituals
Radial monitors wellbeing signals in your team's transcripts — without climate surveys. Dropping empathy expressions, abrupt closings, emotional monotony, declining recovery rates. When your night shift shows 23% fewer empathic expressions than three months ago, that's not a performance issue — it's fatigue. Radial sees it first.
And it suggests rituals: Weekly Reading (5 interactions read together), Wellbeing Check-in (1:1 with coaching profile), Journey Listening (product team hears the customer). Each with an automated prep pack.
Wellbeing signals · Listening rituals · Calendar integration
Leadership Narratives
The CX Director doesn't need more tables. They need a story to tell.
Radial generates editorial essays — not reports — that translate your CX data into language a board understands: clear, grounded, without jargon, with a point of view. Monthly portraits, quarterly briefings, impact stories, leadership alerts.
"Your customers talked about three things this month. Here they are, with what they mean for the organization."
Exportable to PDF. Written in Concéntrica voice: calm, declarative, warm.
Monthly portraits · Quarterly briefings · Impact stories · PDF export
Learning Library
Real learning cases built from your own interactions (anonymized): model cases, contrast cases (same topic, two different outcomes), recovery cases (how an agent turned a bad experience around). Each with a reflection question for team discussion.
Best practices by theme: active listening, emotional recovery, uncertainty communication, agent self-care. And contextual inspiration surfaced based on what your data shows — never generic content. Every recommendation carries a tag: "Suggested because [data reason]."
Real cases · Best practices · Contextual inspiration · Team discussion
Metrics
Radial ♥ measures itself. Listening coverage per team, ritual cadence, coaching completion, cultural benchmark health — all in one view for the CX Director.
Not a vanity dashboard. The operational thermometer of the CX practice: where the conversation with the team is alive, where it's gone cold, where intervention is needed.
Listening coverage · Ritual cadence · Cultural health · Director view
Radial isn't a module you open once a month. It's where your CX practice breathes.
Discover Radial →Connect your survey channels (email, WhatsApp, web, in-app) and/or upload support transcripts. API, webhook, or manual upload.
Radial CX classifies every comment and transcript: emotions (GEW), topics, inferred metrics, urgency. No manual configuration.
Ask Ping, review recommendations, build improvement plans. Measure impact. Repeat.
$150/mo
For teams starting their CX program.
$400/mo
Multichannel, transcripts, Ping.
$800/mo
Full platform. Full AI. Benchmarks.
Large operation or complex compliance? We have a custom plan. Talk to sales →
Your customers talk to you every day — in surveys, on calls, in reviews. Radial CX listens to all of it, understands what matters, and shows you exactly what to do.
30 minutes. No commitment. No credit card.